Esteban Granero has been one of the guests of “Alumni Forum 2016”, a yearly meeting organised by IE Business School of Madrid. The ceremony, that took place at Santiago Bernabeu, was attended by 1500 executives and entrepreneurs, as well as students who are about to graduate. In it, they shared experiences about the innovation phenomenon and entrepreneurial spirit.
Real Sociedad´s player also wanted to do his bit so he gave a talk focused on “determination as the key to succeed. Define what you want, set a goal and try to reach it”. His objective was to encourage people to achieve their goals. His talk was specially attended by Alain Zimmermann, CEO of Baume & Mercier watches brand, and Karine Janson, B&M Brand Manager of Spain.