ESTEBAN GRANERO FEATURES AS REAL SOCIEDAD´s IMAGE IN SPONSORSHIP DEAL TIWH Qbao

La Real Sociedad and Qbao have prolonged their sponsorship agreement until the year 2020, after having signed their initial collaboration back in August of 2014, in which Esteban Granero featured as the campaign’s main image alongside Carlos Vela. The new agreement has extended beyond simple publicity rights to include financing the modernization of Anoeta Stadium…

BEST OF YOU HELPS SECURE REAL MADRID´s FIRST CHINESE SPONSOR

Best of You Sports and United Vansen International Sports (UVS), its Chinese partner company, have actively collaborated in the negotiations that result in securing Real Madrid’s first sponsor in China, Luyuan, an Electric Vehicle Industry leader, in what will become the beginning of the club’s brand development plan for incursion in the Chinese market. The announcement…

ÁLVARO ARBELOA ON “AL PRIMER TOQUE”: “I HOPE MY LAST FOOTBALL JERSEY IS WHITE”

On January 20th, Real Madrid defender, Alvaro Arbeloa, was a special guest for Onda Cero’s radio show: ‘Al Primer Toque’. One of the interview’s highlights was Arbeloa’s reference to several of his teammate’s recent form, making special emphasis on Isco who he described as a “brutal player at this time. He’s so complete that there…